Roku is a serious
campaigner when it comes to adding new features. Roku never backs down from
challenges because the company is aware of the fact that it is these
challenges, which make the company better. Roku was doing good in its ‘content
streaming’ space, but there has been news going on all around the internet,
including social media that the company is in the process of making its own
voice assistant.
Roku’s voice
assistant, I mean ‘wow’, this company has the knack to surprise its customers.
There wasn’t any need to come into this niche, but that’s Roku for you. With
this voice assistant, Roku plans on competing with some of the industry’s
well-established voice assistance
services such as Amazon’s Alexa, Apple’s Siri, Microsoft’s Cortana and Google Assistant.
So, what will Roku name its voice assistant, that’s the question in everybody’s
mind? Well, let me kill the suspense by
mentioning the magic word which will be used to get the tasks done using voice
commands. The word that you will have to say is ‘Roku’ only.
Who will get this ‘voice-assistant’ feature?
When Roku launches
a feature into the market, it wants everybody to enjoy it, including those who have bought the company’s
device a few years ago. This is what will happen now. All the streaming devices
and smart TVs with a ‘Roku’ logo on them will have this voice assistant
feature. There will be a software update,
which will run automatically, thus resulting in the inclusion of this amazing
feature. The official name of this voice assistant is ‘Roku Entertainment
Assistant’, but there is no need to call such a big name, as only ‘Roku’ will
also do the job. You just need to say, ‘Roku, play Eminem’s song from his
latest album in the guest room’.
What’s more in the offing?
Roku is not
stopping after creating a voice assistant, but it has got plans for the rest of
your house as well. Roku’s voice assistant is going to be available in smart speakers
as well, but it won’t be Roku who will be making the speakers. Roku has
partnered with some of the top companies who manufacture speakers, audio
systems, and soundbars, so Roku is going
to make some arrangements in order to label their brand name on those gadgets.
The first company that announced Roku branded device was TCL.
The operating
system on which the audio gadgets would work will be provided by Roku. So,
users will be able to connect to those audio gadgets wirelessly and perform a
number of things such as syncing audio, etc. Moreover, it will be possible for
users to control all the gadgets with a Roku remote and not to forget, voice
commands. Till now, it is only confirmed that users will be able to control
music and videos, but a lot more can be done with voice commands, it’s just
that users don’t know about those things.
It is worth
waiting for this feature because when it is going to appear on the market, it
will become an instant hit. It already is because it’s been trending worldwide.
Roku really knows how to capitalize at the right time because, with ‘voice assistant’ feature, Roku is
definitely going to rock the world of digital and wireless streaming.
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